Seller Representation
Stone River Realty supports homeowners with local market expertise, pricing guidance, property positioning, negotiation, and assistance throughout the selling process.
Sell with confidence through personalized seller representation and home listing services in Lubbock County. Stone River Realty provides local market insight, pricing guidance, property positioning, and support throughout the sales process. With Lubbock-focused experience and a relationship-driven approach, Loya Harrison Cobb helps homeowners navigate decisions clearly and move toward a successful sale.

Comprehensive guidance for homeowners preparing, positioning, and managing a residential property sale in the local market.
Stone River Realty supports homeowners with local market expertise, pricing guidance, property positioning, negotiation, and assistance throughout the selling process.
Receive an estimate of your property’s current market value informed by location, size, condition, improvements, comparable sales, and local market trends.
Develop a thoughtful approach to presenting your home, interpreting market conditions, and helping your property appeal to prospective buyers.
Selling a home involves important decisions about value, presentation, timing, and negotiations. Stone River Realty brings Lubbock market knowledge and personalized attention to each stage, helping homeowners understand their options and move forward with greater clarity. Loya Harrison Cobb’s long-standing connection to the Lubbock community supports a practical, relationship-focused experience for sellers in Lubbock County.

Explore the experience and local knowledge behind Stone River Realty’s personalized real estate guidance.
Work with an experienced local broker who combines market knowledge with personal attention.
Focused knowledge of the Lubbock market helps sellers make informed property decisions.
Loya Harrison Cobb has held a real estate broker’s license since 1997.
Personalized guidance helps make the selling experience more seamless and less stressful.
Stone River Realty has surpassed $30 million in successfully closed transactions.
Get guidance from founder and owner Loya Harrison Cobb.

Founder and Owner
Loya Harrison Cobb is the founder and owner of Stone River Realty, bringing nearly 30 years of dedicated real estate experience to the Lubbock community since 1995. A graduate of Texas Tech University, Loya earned her broker's license in 1997 and has since built a distinguished career, closing over $30 million in successful transactions. She holds prestigious professional designations, including the REALTOR® Institute (GRI) and Accredited Buyer's Representative (ABR), reflecting her deep expertise in guiding both buyers and sellers. Loya's approach is rooted in integrity, extensive local market knowledge, and a broad professional network within Lubbock, Texas. She is committed to providing personalized, attentive service that transforms the often-stressful process of buying or selling a home into a seamless and enjoyable experience, treating every client like an extension of her own family.
Real estate compensation is not one universal percentage. It can vary based on the services included, the listing agreement, market conditions, and the specific transaction. Sellers should review the proposed services, compensation structure, and agreement terms carefully before listing. Stone River Realty can explain how seller representation and listing support are structured for your situation.
Talk with Stone River Realty about your property and selling goals.
Stone River Realty provides personalized real estate guidance for homeowners in Lubbock and the surrounding local market.
Lubbock, Texas
Service Area
Since 1995
Local Experience
Since 1997
Broker License
Contact Stone River Realty to discuss your Lubbock-area property.
Professional designation held by Loya Harrison Cobb.
Professional designation held by Loya Harrison Cobb.
Real estate broker’s license, license number 448641.
Share your property details and selling goals so Stone River Realty can discuss helpful next steps.
For immediate assistance, feel free to give us a direct call at (806) 790-5001. You can also send us a quick email at loyasrealestate@gmail.com.
For immediate assistance, feel free to give us a direct call at (806) 790-5001. You can also send us a quick email at loyasrealestate@gmail.com.