Land Valuation
Receive guidance on your land’s current market value using relevant property characteristics, comparable sales, location factors, improvements, and local Lubbock market conditions.
Sell land with informed guidance from Stone River Realty. Loya Harrison Cobb brings deep Lubbock market knowledge, personalized representation, pricing insight, and a broad professional network to help landowners position their property and navigate the sales process with greater clarity and confidence in Lubbock County.

Strategic land sale guidance covering valuation, positioning, listing preparation, buyer communication, and transaction support.
Receive guidance on your land’s current market value using relevant property characteristics, comparable sales, location factors, improvements, and local Lubbock market conditions.
Prepare a clear, compelling listing strategy that presents your land’s features, potential uses, location, and advantages to attract appropriately interested buyers.
Get personalized support throughout the selling process, including planning, communication, offer review, negotiation guidance, and coordination toward a successful transaction.
Stone River Realty helps landowners make informed decisions from initial valuation through negotiations and closing coordination. Loya Harrison Cobb combines long-standing Lubbock market knowledge, broker experience, and a broad professional network to help position your property thoughtfully. For sellers in Lubbock County, personalized guidance can make the listing process clearer, more organized, and less stressful.

Explore a thoughtful, relationship-focused approach to guiding sellers through important real estate decisions.
Work with an experienced Lubbock-focused real estate professional who puts personalized guidance first.
Loya brings extensive knowledge of the Lubbock market and the surrounding property landscape.
Loya has held her real estate broker’s license since 1997, supporting informed seller decisions.
Receive attentive guidance designed to make selling land clearer and less stressful in Lubbock County.
Stone River Realty has surpassed $30 million in closed real estate transactions.
Get guidance from founder and owner Loya Harrison Cobb.

Founder and Owner
Loya Harrison Cobb is the founder and owner of Stone River Realty, bringing nearly 30 years of dedicated real estate experience to the Lubbock community since 1995. A graduate of Texas Tech University, Loya earned her broker's license in 1997 and has since built a distinguished career, closing over $30 million in successful transactions. She holds prestigious professional designations, including the REALTOR® Institute (GRI) and Accredited Buyer's Representative (ABR), reflecting her deep expertise in guiding both buyers and sellers. Loya's approach is rooted in integrity, extensive local market knowledge, and a broad professional network within Lubbock, Texas. She is committed to providing personalized, attentive service that transforms the often-stressful process of buying or selling a home into a seamless and enjoyable experience, treating every client like an extension of her own family.
Land seller representation may include guidance on property valuation, listing preparation, positioning, buyer communication, offer review, negotiations, and coordination through the sales process. Stone River Realty provides personalized support based on the property and the seller’s goals, helping clarify important decisions while drawing on Loya Harrison Cobb’s local Lubbock market knowledge and professional network.
Speak with Stone River Realty about your property and selling goals.
Designation held by Loya Harrison Cobb.
Designation held by Loya Harrison Cobb.
Broker’s license held by Loya Harrison Cobb.
Share your property details and selling goals to begin a personalized conversation with Stone River Realty.
For immediate assistance, feel free to give us a direct call at (806) 790-5001. You can also send us a quick email at loyasrealestate@gmail.com.
For immediate assistance, feel free to give us a direct call at (806) 790-5001. You can also send us a quick email at loyasrealestate@gmail.com.