Full-Service MLS Listing in Lubbock County

Stone River Realty provides full-service MLS home listing and marketing support for Lubbock County sellers. From pricing guidance and property positioning to buyer-focused exposure and transaction coordination, Loya Harrison Cobb brings deep knowledge of the Lubbock market, personalized attention, and a broad local network to help make selling your home more seamless and informed.

Real estate professional reviewing an MLS home listing and marketing plan with a Lubbock County homeowner

Our MLS Listing Services

Strategic listing, valuation, positioning, and seller representation services designed to support Lubbock County homeowners throughout the sale.

Seller Representation

Receive personalized support throughout the home sale, including market guidance, positioning, communication, and assistance from listing preparation through the broader transaction process.

Home Valuation

Understand your property’s potential market value through consideration of location, size, condition, improvements, comparable sales, and current local market trends.

MLS Home Marketing

Position your property for buyer attention through MLS exposure and a marketing approach informed by Lubbock market knowledge, property characteristics, and seller goals.

Strategic Seller Support

Present Your Home For Buyer Attention

Selling in Lubbock County requires more than placing a property on the market. Stone River Realty helps homeowners evaluate value, refine positioning, and navigate the sales process with personalized guidance. Loya Harrison Cobb combines local knowledge, a broad professional network, and experience serving the Lubbock community to help sellers make informed decisions and move forward with greater confidence.

Loya Harrison Cobb discussing a home marketing strategy with a Lubbock County seller
Trusted Local Guidance

Seller Success Stories

See how personalized market knowledge and attentive support can make the selling experience more informed and manageable.

"Loya did a fantastic job with our transaction. Her professionalism, integrity and market familiarity are beyond compare. Her excellent communication and support kept us comfortable throughout the entire transaction."

Steve
The Stone River Difference

Why Choose Stone River Realty?

Work with an experienced Lubbock-focused real estate professional committed to personalized seller guidance.

Local Expertise

Loya Harrison Cobb brings focused knowledge of the Lubbock market and its surrounding real estate considerations.

Broker Experience

Loya has held her real estate broker’s license since 1997 and guides clients through complex decisions.

Personal Attention

Receive attentive, individualized support designed to make selling feel more seamless and less stressful.

Broad Network

Benefit from an established professional network developed through years serving the Lubbock community.

Meet The Lubbock Team

Get personalized guidance from Stone River Realty founder Loya Harrison Cobb.

Portrait of Loya Harrison Cobb, Founder and Owner of Stone River Realty

Loya Harrison Cobb

Founder and Owner

Loya Harrison Cobb is the founder and owner of Stone River Realty, bringing nearly 30 years of dedicated real estate experience to the Lubbock community since 1995. A graduate of Texas Tech University, Loya earned her broker's license in 1997 and has since built a distinguished career, closing over $30 million in successful transactions. She holds prestigious professional designations, including the REALTOR® Institute (GRI) and Accredited Buyer's Representative (ABR), reflecting her deep expertise in guiding both buyers and sellers. Loya's approach is rooted in integrity, extensive local market knowledge, and a broad professional network within Lubbock, Texas. She is committed to providing personalized, attentive service that transforms the often-stressful process of buying or selling a home into a seamless and enjoyable experience, treating every client like an extension of her own family.

Frequently Asked Questions

What does full-service MLS home listing and marketing include?

Full-service support can include guidance on your property’s market value, listing positioning, MLS exposure, seller representation, communication, and assistance throughout the sales process. Stone River Realty combines local Lubbock market knowledge with personalized attention to help homeowners make informed decisions about presenting and selling their property.

How is my home’s market value determined?

Why is MLS exposure important when selling a home?

Can Stone River Realty help me prepare my home for listing?

How does seller representation support me during a sale?

What areas does Stone River Realty serve?

Can I request a home valuation before listing?

Why work with an experienced local real estate broker?

Still Have Listing Questions?

Talk with Stone River Realty about your Lubbock County selling goals.

Lubbock Service Area

Stone River Realty provides local real estate guidance for sellers in Lubbock, Texas.

Lubbock, Texas

Primary Service Area

Lubbock Headquarters

Local Office

Serving Since 1995

Community Experience

Ready To Discuss Your Listing?

Connect with Stone River Realty about your Lubbock property and selling plans.

Credentials & Licensing

Awards and Recognition

REALTOR® Institute GRI designation

REALTOR® Institute (GRI)

Professional designation held by Loya Harrison Cobb.

Accredited Buyer’s Representative ABR designation

Accredited Buyer's Representative (ABR)

Professional designation held by Loya Harrison Cobb.

Real estate broker license credential

Real estate broker's license, license number 448641

Real estate broker's license held by Stone River Realty.

Plan Your Lubbock County Listing

Share your property details and selling goals so Stone River Realty can discuss the next steps.

Contact Us Today

For immediate assistance, feel free to give us a direct call at (806) 790-5001. You can also send us a quick email at loyasrealestate@gmail.com.